Devon: ..
Back in 2001, I started my journey as
an online entrepreneur. My first few years in this industry, I
spent about $40,000 jumping from program to program. And before you knew it… Bankruptcy. Yup.
I was 23 years old and filing for bankruptcy because I’d tried a dozen different “make money” opportunities but none of them worked. At least, they didn’t work for me.
Fast forward several years later. In 2014 a new “make money”
opportunity popped up on my radar.
The program opened its doors on a
Monday night … By Tuesday, I’d put several thousand
dollars on my credit card to go “ALL IN” By Thursday, I’d made my initial
investment back… By Friday, I had made
$2,000 in profit.
Four months later, I’d pocketed over
$100,000 in commissions. And I was #3
on the company’s leader-board. So, here’s the question.
What changed? What changed between
2001 and 2014?
And what does the answer have to do the
question I initially asked in this post. Here’s the answer.
You see, the “problem” with most money-making programs is that 90% of the people who join,
do so without first having the
ONE CRITICAL ELEMENT
necessary to succeed. Allow me to explain.
Here’s how it normally works…. Step 1: You join the program
Step 2: You drop $10,000… $20,000… or
$30,000 to go “ALL IN” because you don’t want to miss out on any commissions Step 3: You start trying to market the
program, but you’re limited as to how much you can advertise because you spent all of your money going “ALL IN” You see, the problem here is that
you’ve got things backwards. You found something to sell, first… and
THEN you started building and audience to sell it to. This is the problem.
You should’ve done
it the other way around. What you should’ve done first
was build the AUDIENCE
(i.e. your email list)…
and THEN find stuff to sell them. THAT is the secret of the people at the
top of the leader-boards. THAT is how I made ALL of my
money back
my first week (and $100,000 in four months) in the last opportunity I joined. THAT is the difference between bankrupt
Devon ,and the Devon who can be on the leader-board of pretty much any company he joins. For 5 years (between 2007 and 2012) I
focused on one thing. BUILDING MY EMAIL LIST (AUDIENCE) You want to know why the top income
earners in these programs make as much money as they do? It’s because BEFORE they go “ALL IN”
and spend 10’s of thousands of dollars to qualify for all of the commission levels; they make sure they have an audience of 20,000…30,000…50,000 people
(or more) who might be interested in joining underneath them. See how that works?
AUDIENCE/LIST
FIRST… OPPORTUNITY SECOND! And, if I’m being 100% transparent,
I’ll tell you something else… If (God forbid) any program I join gets shut down or goes away for any reason, do you think I’m that worried about it? The truth. No, I’m not. Why?
Because…
#1. I already made all of my money back my first week. and #2. I have a big email list and I can
turn around and just join the next program or promote something else. Not that this is what I want.. I’m just
being real with you. And I’ll tell you another thing….
The truth of the matter is that I’m LUCKY if out of every 100 people on my list, 1 or 2 joins my biz opp.
But does that worry me? NO.
Why? Because #1. When you’re dealing with 40,000
people on your list… 40 of them joining your biz opp that has a big $ component to it, can easily make you $10,000 to $40,000 (or more) your first month. and #2. I know that I can sell something
else of value to the other 99 who didn’t join my opportunity. To be continued
While you are waiting for the next exciting(!) installment: Devon Brown runs the Web Copy Cat
‘done-for-you’ service that you can
join for $1, though you have to contribute the traffic. Web Copy Cat Click here NOW:
From yesterday, in case you missed it
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My guest post on 3 top IM blogs:
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