Internet Marketing – Are you making these 4 growth mistakes? -4

Charles Kirkwood (US)
Here is a bonus.
Cash flow is king. I can’t count the
times I’ve seen businesses grow too
fast and become victims of their own
success.
Being able to forecast and hire for the
right job at the right time is
critical.
Recently I was talking to a founder who
over-hired in the sales department.
He was expecting that the sales reps
would bring in their own Rolodex of
past clients.
Because of this, he neglected to hire
for marketing. With 4 sales reps
drawing a base salary and minimal
sales, his cash flow quickly dried up.
He ended up letting them go after some
long nights beating himself up over the
situation.
Always budget that every project will
cost at least 3X what was initially
projected.
When you live by these business rules
you quickly discover you can create a
backlog of clients, charge 10X your
current rate and deal with less stress
every day.
In case you missed this:
Silvia at IFRSbox.
If you are in finance and not on her
FREE list (WHY NOT?):
Better pricing = higher profits 
If you have a service business, you can
earn much more from this series.
Also, Mark runs a programme called
Price Consulting, and he teaches
accountants/bookkeepers how to help
their customers with their pricing. 
Thank you for the positive response to
posts on this topic and the action taken.
Please tell your friends!
Those links again:
How to build a successful bookkeeping
business (book)
How to build a successful bookkeeping
business (video training programme)
The Value Pricing System
The Power of Price Psychology
Monthly Mentoring
Grab them NOW and claim the true income
that you earn!
Price accounting and consulting
services more profitably!

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