Internet Marketing – How to lose clients. Or, what NOT to do! -1

Product Creation Workshop

https://jvz7.com/c/593801/305413

Please make time to watch this!

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How to lose clients. Or, what NOT to do!

Mark Wickersham (UK):

Probably the best way to illustrate
this is by telling you about the
mistakes I made when I started my
accounting firm, back in 1996.

For the first two and a half years,

even though I grew very quickly,

I had no idea about pricing.

This meant, for example,
that although I did a lot of marketing
and saw a lot of potential clients,
often impressing the heck out of them
with my background in tax planning and
all the ideas I came up with, at the
end of the meeting, having done all the
hard work, I’d blow it.

They’d say, “Mark, this sounds brilliant.

We want to work with you.

How much will it
cost?” And I’d reply – and this is the
big mistake I want you to avoid – “Hmm,
I don’t know.

Let me think about it and
send you a proposal through the post.”

To be continued