So, the internet enabled me to have information at my finger tips and e-mail connection in any city in Russia, or elsewhere.
I am able to read UK, US and Russian news earlier than in the UK, due to the time difference.
In 2009, projects dried up and I moved over to professional training courses and university courses.
Most of the courses were in Russian when I started, but progressively business courses in English became the majority of the work, especially in universities. This meant less need for an interpreter and
enhanced preparing my courses in English.
(As the international projects ended, many of the ex-pats in Russia went home, reducing competition for me.)
I can prepare my courses in Word, which my course delegates can keep and auto-translate should they wish. I rarely use PowerPoint as it takes me longer to build and edit, as well as being more difficult to translate, for those who wish. Some lecturers do not provide slides; I do so as my courses are in the second language of my attendees, and it helps them to follow, better than speech on its own.
Flashdisks (memory files) are vital to me to transport my courses from home to work. So simple to use, but vital to have spare copies, just in case a virus hits, or a file is damaged or incomplete.
So, my approach to technology has been to embrace it as a tool, to use it to help me meet my goals.
It has dramatically increased my effectiveness and allowed me to work in different countries with the same success that I would enjoy based in the UK.
Internet marketing is definitely a challenge for me, as I know that I must decide the balance between spending time and spending money to achieve what I need to do. In signing up for a ‘done for you’ system, I have spent money (and will need to spend more) to secure a successful marketing model that will generate an income.
The technology of internet marketing is going to take time to build my parallel model and I have never underestimated the challenge.
Today, I installed my first piece of code (drafted for me) linking up my social media to my website. When it worked first time, I felt a considerable sense of achievement. In itself, it is a small step, with much more to do. I have made the choice to go into the unknown (with a professional guide) to build my model. Further along, I hope that some of my diverse experience will accelerate my steps.
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