Garry Desmarais:
Here are several factors that will help
you approach people
in a way that will persuade them to buy
from YOU.
WHY People Make ‘Buying Decisions’
There are only SIX basic motivators
that will trigger any
buying decision in the mind of a potential customer.
All six are actually deeply rooted in the human psyche, akin
to our most common needs and desires.
4. Security –
will your product or service protect me,
my loved ones, my assets, and
reduce my fear of loss?
To be continued….
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