Internet Marketing – Build a mentoring group – and your revenue -3

How to build an online mentoring group (video training programme)

Mark Wickersham (UK):

In a recent post I shared a new
business model for the modern
accountant: running an online mentoring
programme[HP1] .
That’s to say, working
with a group of business owners every
month to help them improve their
Now, I’d like to share seven
ways you can attract more clients –
both current and prospective – to join
your group.
#5: Live events & webinars
If you do any live events or webinars,
make sure you promote your mentoring
group as part of them.
If I’m running a
live event, for example, I’ll invite
the entire audience to come along to a
free session of my group.
# 6: Guest invite systems
Create an email standard offer and,
whenever you’re in correspondence with
a client or potential client who might
benefit, invite them to the next
session of your group.
Explain that as
your guest, the first session will be
completely free. Then, at the end of
the session, ask if they’d like to join
the group.
That way you top your group
up with one or two guests every month,
and you’ll also find that 4 out of 5
ask to join permanently.
#7: Launch events
Launch events are the method that I
find most powerful. Effectively, it’s
hosting a webinar or online meeting,
whose whole purpose is to promote the
mentoring programme.
And, if you’re
into webinars, then it’s a great
process to use.
If you’d like to find out more, then
you can watch a video I’ve produced
I’ve also created a complete
training programme
where I take you
through everything you need to know to
build your own highly profitable
mentoring group, along with other key
insights to help you improve your

How to build an online mentoring group (video training programme)

Check it out NOW!

Yet more of Mark’s work:

Becoming the sought-after expert

(video training programme)

In case you missed this:

(More of Mark!)
Better pricing = higher profits 
If you have a service business, you can
earn much more from this series.
Also, Mark runs a programme called
Price Consulting, and he teaches
accountants/bookkeepers how to help
their customers with their pricing. 
Thank you for the positive response to
posts on this topic and the action taken.
Please tell your friends!
Those links again:
The complete guide to menu pricing – NEW!
(video training programme)
Effective Pricing for Accountants 
How to build a successful bookkeeping
business (book)
How to build a successful bookkeeping
business (video training programme)
The Value Pricing System
Grab them NOW and claim the true income
that you earn!
Price accounting and consulting
services more profitably!
Silvia at IFRSbox.
If you are in finance and not on her
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