Internet Marketing –drive those clicks through the roof! – 3

Hack #3: The Shortcut List
Life is hard.
We’re bombarded by information.
We’re stressed and overworked.
And by the end of the week,
all we want to do is to
collapse in a heap on the couch.
Our brains are literally done. Checked
Decision fatigue has firmly set in.
And that’s why we can’t help but click
another stupid list post from some
trashy website
We know it might be
dumb. But we can’t curb ourselves.
Turns out, there’s a little more than
meets the eye here.
Not only are we dealing with decision
fatigue, but
numbered lists also offer us a promise;
a way out. They present us with a
shortcut that’s going to somehow
simplify our lives if we just use these
That’s why numbered lists are the
most preferred headline
format online
(getting the majority vote with 36% of
people in one test).
(Of course, this short series is
taken from a list!)
To be continued.
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