Internet Marketing – Scams and Limited Markets -7

What is a scam?
-a dishonest way to make money by
deceiving people;
-a confidence game or other fraudulent
scheme, especially for making a quick
It is a scam if NOBODY makes any money
from it (except the fraudster).
What is NOT a scam?
If you do not profit, but other users
do, it is not a scam.
You need to have provided the time and
skill required to make any product
5. Our Expert Team rating
after using the product.
You may have to wait for this until
after the launch period,
but some
independent reviewers move quickly.
6. If there are so many
OTOs, UpSells, DownSells?
OTOs, UpSells, DownSells are
components of a sales funnel,
which is needed to
grow a profitable business.
Once the buyer has bought
the initial $9.95 product,
other more-expensive products
are offered.
The issue here is whether, or not,
the initial product can fully function
without buying other products.
In an honest sales funnel, the
additional products will make the
initial product work
better, faster or
provide additional sales,
but the initial product should not need
other products to operate as promised.
If this is not the case,
the buyer might have to spend
$50 or more to buy the
combination of products to function.
A lesser issue, but sharp practice,
is to offer an upsell at $49;
then, if it is refused, the
same product combination
is offered at $29.
This is cheating any buyer who paid $49.
An honest downsell is to
reduce the $49 package,
by a bonus or two, to offer it at $29.
Reviews often identify
this cheating and save you money.
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Scams and Limited Markets

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