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 In Russia in the 1990’s, I learned 
quickly that, if I saw a product I wanted, I should buy it immediately, as later the product, and often the vendor, would be gone. (It is better now.) 
Omar and Melinda Martin  
cover FIGS in depth in their IM Clinic Click here: http://jvz1.com/c/593801/253137 You will learn a lot about IM just from 
the promotional video (no commitment to buy). I bought it. Omar gives the example of TeleShops, 
selling products one after another on your TV, or computer. The presenter shows a limited number of 
each product, with a counter showing how many are left. As it counts down, 
sales accelerate. Viewers can feel a fear of loss 
(time is running out). This is its twin: quantity is running out. S in FIGS is Scarcity 
Applying it to IM is difficult, as 
electronic products that we sell can be reproduced practically without limit. IM is a world of abundance. An affiliate proclaiming that he/she 
has agreed a discount with the product creator for only 100 products, will not be believed. To be continued 
In case you missed this: 
I have a request : 
Please make time to view this 
free webinar from my mentor, 
John Thornhill: 
Product Creation Workshop https://jvz7.com/c/593801/305413 Please make time to watch this! We have been recently reviewing the Easiest System Ever and its demo: This is a done-for-you system to save 
you time in setting up your business. 
In contrast, 
Product Creation Workshop is a more hands-on system, helping you 
build your business with your own products. 
You will see that you need to do this to 
have a more competitive IM business. 
This webinar provides a comprehensive 
view of the IM business from a master 
practitioner. 
This is the path I am taking 
to build my IM business. I want you to 
see it, even if you prefer the 
done-for-you approach. 
I have invested in both. 
Which is your best path to IM success? 
Product Creation Workshop Please make time to watch this! (More of Mark!) Better pricing = higher profits  
If you have a service business, you can 
earn much more from this series. Also, Mark runs a programme called 
Price Consulting, and he teaches 
accountants/bookkeepers how to help their customers with their pricing. Thank you for the positive response to 
posts on this topic and the action taken. Please tell your friends! 
Those links again: 
The Value Pricing System 
Effective Pricing for Accountants (book) 
The Power of Price Psychology 
Monthly Mentoring 
The complete guide to menu pricing – NEW! 
(video training programme) How to build a successful bookkeeping 
business (book) How to build a successful bookkeeping 
business (video training programme) Grab them NOW and claim the true income 
that you earn! 
 
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